Seriously, stop the presses. I nearly fell over today.
Alright, a little background, I suppose, is required. I work at Advanced Access as a Website Marketing Specialist. I’ve been a marketing specialist for one whole month. Up until then I’d been in customer service from when I was 18 ’til now. I’m 25 by the way, 1/4 of a decade, 25% of 100 years. All the things you’ve heard about customer service? Yea, all true. Customers, and I do mean you, are BASTARDS.
But much <3! Seriously.
Anyway, the point is, 7 years and a permanent set of headset hair later, do you know how many of my customers listened to me?
ZERO.
It’s entirely possible I’m exaggerating, but meh. Anyway, as part of my job as a WMS, I work as a consultant telling people what they can do to make their websites search engine friendly. I do a lot of site evaluations. Occasionally I get a, “Thanks, I’ll look into it,” (yea, sure), but mostly I get this: . Yea, that’s a big, fat bit of nothing being done to your website, bub.
Today, imagine my surprise when one of my clients e-mailed me and said, take a look at the content I wrote. See, I’d advised him that if your website title is: I Love Johnny Depp So Much I Would Scrub His Shower Mildew, your website had better be about Johnny Depp and bathroom cleaning tips and techniques. His isn’t by the way, it was an example. I mean jeez, does ANYONE love Johnny Depp enough to want to clean shower mildew? Damn. Close, but no. Not even if he wore his pirate outfit.
Really, really bad eggs…
The point is, the client had actually listened to me. This is a first in all my working career people. I made a difference. My client now has a moderately optimized homepage. We’re talking pertinent content here! Do you understand how difficult it is to get people to write content for their sites? Most importantly, oh my God I’m useful.
But I would definitely scrub Johnny Depp in his shower, mildew or not.
“Life is a B Movie, it’s stupid and it’s strange
It’s a directionless story and the dialog is lame
But in the he said, she said sometimes there’s some poetry
If you turn your back on it and let it happen naturally
Oh yea, hell yea,”
-Hell Yea, Ani DiFranco